Direct Social Marketing.
None of these things sound even the least bit postive. Even the euphemisms are jarring. But every month I share a handful of options with my reps and every month we send forth a spam.
We check the numbers of emails opened vs. the number of emails sent out. Then follow the "click throughs". These numbers are abysmal. Totally depressing. But every month something...maybe little maybe not so little, seems to come calling the next day.
Though now for sure I've jinxed it. Here are this month's options...and our keeper up top.